Shine brighter with strategic storytelling.

Compelling copy & content for pioneering brands.

Who we are

We are a Sydney-based copywriting studio for small businesses and start-ups who are ready to outshine the competition. We give you the words to explain what you do in language your customers will love (and actually understand, too). No jargon and zero buzzwords guaranteed.

about us

What we do best

We’re wordsmiths, content marketers, and social media strategists that love to work with passionate businesses. And here’s how we can help.

Copywriting

Content Writing

Social Media Marketing

our services

How to work with us

Copywriting Content Writing Services — Done for You

Let us take your copy & content projects off your hands.

Consulting

Let us empower your in-house team with expert strategies & resources.

DIY Copy Content Library — DIY Content

Access our grab-and-go workbooks and downloadable templates.

Start-up & small biz content specialists

From fertility health to fintech, we write and create content for those paving a better way forward. Whether you’re rebuilding an entire industry or starting from scratch, we can help you reach new heights.

We create copy and content about:

See our work

Who we’ve helped (so far)

What our clients are saying

Featured

Mark MacLeod, CEO Rollit Wealth

Lucinda is super smart, talented and highly efficient. She was able to quickly understand our market and synthesise our message into a clear strategy that was practical to execute. We look forward to a long relationship with Starr Studio.

Jessica Brady, Co-Founder Fox & Hare Financial Advice

Luci is a breath of fresh air and a pleasure to deal with from start to finish! We would highly recommend Luci for any copywriting assistance you might need as her skills are so versatile. Luci has worked on revamping our website copy, bringing our regular comms to life and even managing our social media including creating the copy all the way to scheduling. With every project, Luci ensures it aligns with our brands tone of voice and effectively speaks to our avatar. She is able to take simple dot points and translate our intent into impactful copy. Luci is so friendly, extremely professional and able to work to timeframes.

Brad Esposito, Director of Content Eucalyptus

Working with Luci was a breeze. She continuously pitched great ideas to me, but worked just as well when set out to complete tasks with briefs that needed to be completed in one working day. I would recommend her work to anyone looking for quality, clean, copy that is well-researched and on-brand.

Chandel Brandimarti, Co-Founder Ladies Talk Money

Lucinda is the perfect package! Her writing is engaging, relatable and always hits the mark. She delivers on time, every time and always goes above and beyond. We quite literally couldn’t do what we do without her.

On the blog

Blog

Starr Studio takes Sunrise Australia 2024

Over two days at Sydney’s Carriageworks, we heard from leading innovators, creatives, and entrepreneurs about how to drive change, find purpose in your work, and set yourself up for success.

A Copywriter's Guide To How To Write A Blog Post

These copywriting tips will help you blog like a pro as you address customer pain points directly, create a seamless transition from brand awareness to conversion, and share educational content that positions your brand as an industry leader.

Female Founders Spotlight: 9 Aussie Startups Led By Female Entrepreneurs

Whether it’s a new business model, a creative idea that’s been well-executed, or powerful marketing that appeals to its audience, these female founders have helped to shake up the startup ecosystem for the better.

8 Marketing Trends To Watch In 2023

2023 is fast approaching, which means now is the time to be planning your marketing efforts for the New Year. We’ve rounded up 8 marketing trends that will be exploding in 2023.

5 Simple Ways To Boost Your Blog’s SEO Ranking

Ready to level up the SEO ranking of your next blog post? Discover 5 quick ways to elevate your SEO blog content.

Do you need to hire a copywriter with industry-specific experience?

Some business owners are hesitant to hire a writer without training and experience in their specific field, while others see hiring a writer outside of their industry as an advantage. Is there a right or wrong way to go about it? Here are my two cents on the topic.

How can blog content move the needle for your business?

Think blog content won’t deliver a tangible ROI? Think again. Let’s explore how SEO blog content can help you make an impact on your businesses’ bottom line.